About us

Your Trusted Online Baby Clothing Store in Japan

Elegant woman in bathrobe with dyed braided hair shopping in a chic boutique.
Floral print clothing elegantly displayed in a modern boutique with lush green plants for decoration.
Discover Bubby Wear’s collection today!

Welcome to Bubby Wear

Bubby Wear offers a curated selection of high-quality baby clothing.

Hear from our happy parents about Bubby Wear.

The clothing is both stylish and soft on my baby’s skin.
Emily Johnson
Graphic Designer
Floral print clothing elegantly displayed in a modern boutique with lush green plants for decoration.

I appreciate the sustainable materials, and my baby loves the comfort of their outfits.

Welcome to Bubby Wear

Stylish clothing rack with dresses and accessories in a boutique interior.
Floral print clothing elegantly displayed in a modern boutique with lush green plants for decoration.
Two Asian women in kimonos wearing masks in front of a Japanese market.
A woman browses clothes on a rack inside a stylish fashion boutique.
Crop anonymous female designer holding wooden hanger with elegant shirt while preparing for fashion event